ET Now’s special discussion with Zed Black’s Managing Partner on “Brands Ka Fake Bazaar.”
May 22, 2026
Mysore Deep Perfumery House (MDPH) proudly participated in the BRICS Youth Entrepreneurship Working Group Meeting 2026 held in Indore from 20th - 21st May, 2026, a prestigious international platform that brought together entrepreneurs, policymakers, innovators, founders and delegates from BRICS nations to discuss the future of entrepreneurship, innovation, collaboration and inclusive growth.
The event served as an important opportunity for global dialogue around youth-led innovation, sustainable business ecosystems and the evolving role of entrepreneurship in creating meaningful social and economic impact.
As part of the BRICS Youth Entrepreneurship Working Group Meeting 2026, Mr. Ankit Agrawal, Managing Partner, MDPH, proudly represented Zed Black and participated as a distinguished panel member for the discussion on Social & Inclusive Entrepreneurship. The session brought together thought leaders, entrepreneurs and policymakers to exchange perspectives on responsible business practices, innovation-driven opportunities, inclusive growth models and the role modern enterprises can play in creating meaningful and long-term impact for communities and society.
During the panel discussion, valuable perspectives were shared around entrepreneurship beyond profits - highlighting the importance of accessibility, opportunity creation, social impact and purpose-driven business practices in today’s evolving global landscape.
Alongside the panel participation, MDPH also showcased its presence through an exhibition stall at the event, creating opportunities for meaningful interaction and engagement with entrepreneurs, startup founders, international delegates, policymakers and business leaders from across BRICS nations.
The stall attracted interest from visitors seeking to understand MDPH’s journey, manufacturing excellence, product innovation, export capabilities and growing global presence through its leading fragrance brand, Zed Black.
The event created a strong platform for networking, collaboration and knowledge exchange, enabling conversations around innovation, emerging markets, global partnerships and the future of entrepreneurship in rapidly evolving economies.
For MDPH, participating in the BRICS Youth Entrepreneurship Working Group Meeting was not only a moment of representation, but also an enriching learning experience that reinforced the importance of collaboration, innovation and inclusive thinking in shaping future-ready businesses.
The discussions, interactions and perspectives shared throughout the event reflected the growing importance of youth-driven entrepreneurship and international cooperation in building sustainable and globally connected business ecosystems.
As MDPH continues to expand its presence across India and international markets, the organization remains committed to innovation, responsible growth and meaningful participation in platforms that encourage progressive entrepreneurial dialogue and global collaboration.