MS Dhoni continues to be the face of flagship brand Zed Black, group MDPH.

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On March 10, 2021 brand Manthan, the dhoop brand of Zed Black Agarbatti announced Bollywood Greek god Hrithik Roshan as their brand ambassador.
The TVC featuring Hrithik Roshan, choregraphed by Farah Khan says “Manthan Zaroori Hai”. It is all about inspiring youth of India to seek success in righteous and balanced way. And Hrithik being the role model for youth of India have conveyed it well.

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The saga began with pre-launch 3 days prior, announcing Hrithik as brand ambassador and Farah Khan announcing the Manthan hook step contest as follow-up activity. It was a 360° campaign led by TV, Print, Digital, Outdoor.

With this association group MDPH is expecting that with our legendary duo MS Dhoni -brand ambassador, Zed Black & Hrithik Roshan – brand ambassador, Manthan Dhoop, we will embrace and spread the spirituality, positivity, and peace within.

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Manthan dhoop has range of bambooless puja products. It provides dhoop batti in 16 fragrances, sambrani cup and 7 unique fragrances in dhoop sticks.

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Brand: https://mdph.com/manthandhoopandsambranicups

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