Across the landscape of global trade fairs, presence is not merely participating – it’s a statement of scale, market intent and credibility.

With great pride, Mysore Deep Perfumery House (MDPH) was distinctly present at the IHGF Delhi Spring Fair 2026. It is Asia’s most prominent and influential trade platform, organised at the India Expo Centre & Mart, Delhi, from February 14th to 18th, 2026.

Unlocking Cross-market Possibilities

IHGF Delhi Spring Fair is a one-stop intersection for –
 

• International buyers

• Distributors
• Export houses
• Retail chains
• Category innovators

For MDPH, the event acted as an opportunity to display not only their products but also the richness of the fragrance-led ecosystem, including incense sticks, air care and a wide range of lifestyle categories.

Inside the MDPH Pavilion – Hall 8, Stand F-16/04

Crafted to mirror the brand’s premium blueprint, the MDPH booth embodies,

 
Clean structure with aesthetics
Organised product presentation
Wide product portfolio
Wide engagement space for visitors

The gazebo featured MDPH’s ever-expanding global footprint, displaying its 45+ countries’ presence and global operations expanding to New York (USA).

Diverse Category with Innovation

Visitors got direct exposure (touch and feel) to MDPH’s extensive product spectrum:

 
Dhoop and  Agarbatti
Incense Sticks and  Ritual Formats
Air Fresheners
Lifestyle Aromatics

 Fragrance Innovations

The presence highlighted how MDPH continues to blend traditional perfumery culture with contemporary customer expectations.

Industry Engagement and Market Exploration

During the exhibition, the MDPH team extensively engaged in detailed discussions with: Domestic trade partners, retail collaborators, international buyers and distribution networks. This led to the exploration of immense opportunities for fragrance segment expansion through exports and private label partnerships.

The participation in the Delhi fair was under the leadership of Dharmendra Singh Shekhawat and Mayur Sharma. They helped to facilitate the industry conversation and boost partner relationships during the event.

Elevating Global Fragrance Vision

International fairs like IHGF are more than exhibitions—they are enablers for:

  
Cross-border expansion and collaborations
  Market intelligence and ICP
  Strategic partnerships
  Brand identity and visibility

This participation strengthened the brand’s commitment to growing India’s fragrance excellence across global markets.

Event Details

Forward

As MDPH is committed to continuous innovation, wide integration, and global outreach, events like the IHGF Delhi Spring Fair play an instrumental role in shaping new business ventures and reinforcing international presence.

Because fragrance is not merely a product — it’s a feeling, an experience, a memory awakening the senses, and a global language tied by culture.