MDPH is now listed as a Case Study on Harvard Business School
July 28, 2025
MDPH Displays Its Signature Collection at Gifts World Expo 2025, New Delhi.
August 1, 2025
When it comes to spreading fragrance across borders, we at Mysore Deep Perfumery House (MDPH) are truly leading the way.
Known around the world for its iconic incense brand Zed Black, MDPH has made an impressive mark in domestic and global markets.
At the CHAMPS Trade Show held in Las Vegas, USA from 23rd July to 26th July 2025, we presented a vibrant array of products. From classic incense sticks to contemporary lifestyle and wellness products, the showcase introduced the charm of Indian fragrances into modern homes around the world.
Mr. Vimal Pancholi, National Sales Manager – Zed Black USA, represented us at the event, adding a personal touch to our presence and strengthening our connections in the American market.
CHAMPS Trade Shows are a buzzing platform where innovation meets opportunity. It brings together a variety of manufacturers, artists, wholesalers, and suppliers showcasing everything from specialty gifts to lifestyle products.
With thousands of retail and wholesale buyers attending annually, it’s a place where businesses grow, connect, and stay in sync with what’s trending.
Our display featured our bestselling incense sticks, including the ever-popular Nag Champa range that continues to win hearts globally. Adding a modern twist were the Ampliscent candles, Orva reed diffusers, and the edgy Blunt Black car fresheners, each designed to elevate everyday experiences. This vibrant line-up reflected MDPH’s ability to blend heritage with contemporary lifestyle needs.
Our company’s showcase reflected its commitment to merging tradition with innovation. Our products appealed to a global audience looking for quality and sensory delight—all packed in elegant offerings that tell a story.
The event also gave our company an opportunity to build global connections, strengthen distributor ties, and reinforce its presence as a major Indian FMCG exporter.
As the show wrapped up, one thing was clear—MDPH’s global story is just getting started. With a strong eye on trend-backed innovation and consumer preferences, the brand continues to light up the world, one fragrant note at a time.